The Voice of Africa

A Closer Look at Prosper Africa and U.S. Embassy Kenya $55M Co-Investment Partnerships

An Exclusive Interview with Kenya's USA Ambassador Meg Whitman and Scott Cameron

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The U.S. Government’s Prosper Africa initiative and Embassy in Kenya have announced $55 million in co-investment partnerships at the launch of the U.S.-Kenya Business Roadshow in New York City. This groundbreaking move is aimed at connecting American buyers with Kenyan manufacturers, creating more jobs in Kenya and across the United States by making it easier to do business together.

NEW YORK, NEW YORK – APRIL 25: Ambassador Meg Whitman, Foreign Minister Alfred Mutua and Dr. D Ivan Young attend The 2023 U.S.-Kenya Business Roadshow Launch at The Harvard Club on April 25, 2023 in New York City. (Photo by Dave Kotinsky/Getty Images)

 

At the helm of this laudable initiative is Kenya’s USA Ambassador Meg Whitman and Scott Cameron, Acting Coordinator for Prosper Africa. During a private interview with Kadmiel Van Der Puije, CEO of The Voice of Africa, and three other esteemed reporters, Ambassador Whitman expressed the importance of creating a compelling narrative that encourages companies to invest in Africa, and Kenya in particular. Drawing on the economic team’s analyses and data, a roadshow was put together to showcase the potential of investing in Africa and Kenya, thereby attracting more investors to the region.

NEW YORK, NEW YORK – APRIL 25: Acting Prosper Africa Coordinator Scott Cameron attends The 2023 U.S.-Kenya Business Roadshow Launch at The Harvard Club on April 25, 2023 in New York City. (Photo by Dave Kotinsky/Getty Images)

 

Prosper Africa, a forward-thinking initiative designed to strengthen trade and investment ties between the United States and African countries, is poised to unlock $2 billion of investments across the continent in the coming years. With a particular focus on technology, agriculture, and apparel, Prosper Africa is committed to investing in infrastructure and working on cross-border and trade processes to enable efficient supply chains, while also lowering costs for trade and transit. The six new co-investments announced at the U.S.-Kenya Business Roadshow demonstrate the United States’ steadfast commitment to strengthening economic partnerships with Kenya, and across Africa as a whole.

NEW YORK, NEW YORK – APRIL 25: Guests attend The 2023 U.S.-Kenya Business Roadshow Launch at The Harvard Club on April 25, 2023 in New York City. (Photo by Dave Kotinsky/Getty Images)

 

During the meeting, Prosper Africa Acting Coordinator, Scott Cameron, underscored the immense potential for growth and development in Kenya and the broader African continent. Through close monitoring and tracking of the situation in East Africa, continued work on peace deals with neighboring countries, and investments in critical sectors such as healthcare, climate change, infrastructure, digital agriculture, and clothing & apparel, Prosper Africa is poised to support broader development across the continent. Moreover, the initiative is committed to supporting the growth of the tech industry in Kenya, making it a highly attractive destination for global tech companies to set up their businesses.

NEW YORK, NEW YORK – APRIL 25: VP of Government Engagement at Mastercard Olga LaBelle, VP of Social Impact for the NBA Barbara Bush, CEO of Equity Bank James Mwangi, Founder and Chairman of Copia Global Tracy Turner, Ambassador Meg Whitman attends The 2023 U.S.-Kenya Business Roadshow Launch at The Harvard Club on April 25, 2023 in New York City. (Photo by Dave Kotinsky/Getty Images)

 

The commitment by the US government to strengthen trade and investment ties with African countries through initiatives such as Prosper Africa is a commendable step in the right direction towards achieving sustainable economic growth and development in the region. The impact of this initiative is set to reverberate across the continent, fostering job creation, driving innovation, and fostering mutually beneficial partnerships between African countries and their American counterparts.

NEW YORK, NEW YORK – APRIL 25: Founder and Chairman of Copia Global Tracy Turner, CEO of The Voice of Africa, Kadmiel Van Der Puije, VP of Government Engagement at Mastercard Olga LaBelle, Ambassador Meg Whitman attends The 2023 U.S.-Kenya Business Roadshow Launch at The Harvard Club on April 25, 2023 in New York City. (Photo by Dave Kotinsky/Getty Images)

 

As the world continues to grapple with the impact of the COVID-19 pandemic, initiatives such as Prosper Africa are needed more than ever. The pandemic has highlighted the importance of resilient and diversified economies that are able to weather shocks and continue to grow. Prosper Africa’s focus on investments in critical sectors, as well as cross-border trade and infrastructure, is exactly what is needed to support the economic recovery of African countries in the wake of the pandemic.

NEW YORK, NEW YORK – APRIL 25: Economic Advisor to the President Aden Mohammad attends The 2023 U.S.-Kenya Business Roadshow Launch at The Harvard Club on April 25, 2023 in New York City. (Photo by Dave Kotinsky/Getty Images)

 

In conclusion, the launch of the U.S.-Kenya Business Roadshow and the six new co-investments announced by Prosper Africa represent a significant milestone in the United States’ efforts to strengthen trade and investment ties with African countries. With the continued support of initiatives such as Prosper Africa, African countries are poised to experience sustained economic growth and development, while American companies will benefit from increased access to a vibrant and dynamic African market.

NEW YORK, NEW YORK – APRIL 25: Foreign Minister Alfred Mutua and Dr. D Ivan Young attend The 2023 U.S.-Kenya Business Roadshow Launch at The Harvard Club on April 25, 2023 in New York City. (Photo by Dave Kotinsky/Getty Images)

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