In the fast-evolving world of technology, one of the greatest challenges professionals face is explaining complex concepts in a way that diverse audiences can understand. At the Yale Africa Innovation Symposium (YAIS), Tony Attipoe, a Software Engineer at Google, tackled this issue head-on, offering a masterclass on how to present technical ideas with clarity and impact.
During a panel discussion led by The Voice of Africa’s CEO, Kadmiel Van Der Puije, Attipoe highlighted a fundamental truth: communication is not just about speaking—it’s about ensuring the audience comprehends the message.
“When it comes to communication, you have to know your audience and choose the right medium to effectively convey your message,” he explained. “After all, communication is measured at the ear of the listener, not the mouth of the speaker.”
With this in mind, Attipoe shared practical strategies that help professionals simplify complex information without losing depth:
- Structure is Key – A well-organized presentation prevents information overload. Attipoe recommended structuring talks in a clear progression:
- Start with a simple overview of the main idea.
- Dive into the details, using relatable examples.
- Conclude with a concise takeaway that reinforces key points.
- Use Relatable Examples – He explained that abstract concepts become easier to grasp when linked to familiar experiences. “If you can explain AI to a five-year-old using a simple analogy, then you truly understand it,” he said.
- Simplify Jargon – While technical terminology is essential in certain environments, Attipoe emphasized the importance of adjusting language to fit the audience. “Not everyone speaks in code—sometimes, you have to translate,” he quipped.
- Use the Right Medium – Beyond words, visuals, demonstrations, and interactive elements can make a presentation far more engaging and effective. “Sometimes, a well-designed graph or a short demo is more powerful than a thousand words,” he added.
Attipoe’s insights were particularly valuable to young entrepreneurs, innovators, and policymakers in attendance—many of whom need to pitch ideas to investors, explain technical concepts to non-experts, or communicate findings to diverse stakeholders.
By mastering the art of simplification without dilution, professionals in STEM, business, and public policy can ensure their groundbreaking ideas are not just heard, but understood and acted upon.
Through thought-provoking discussions like this, The Voice of Africa continues to champion African innovation, bridging the gap between technology and communication on a global scale.